Designers love a good logo! But, even the best of logos can begin to look overly complex when scaled down for small applications.
In these situations, more often than not, there is only one version of a logo and designers are left with just one option — sacrifice hierarchy and taste, leaving the logo large enough to ensure legibility.
Even so, there is hope yet! Digital and Interaction Designer Joe Harrison has begun dabbling in the concept of responsive logos. Check out the examples on the Responsive Logos website. While you're there, simply scale your browser window and watch with joy as the logos become smaller and simpler!
Now, if only all clients would pay to have this done to their logos...